Why is Colors Infinity so popular?

There has been a paradigm shift in the world of Indian television over the last decade. From a handful of names, you have a choice of around 600 satellite channels today. The best thing about modern Indian television is the sheer variety of genres of the channels – ranging from drama, movies and music to news, sports, cartoons, devotional, regional and so much more. Then again, you also find genres within genres; such as sports channels dedicated to specific sports such as cricket, football and lawn tennis.

Among the numerous genres of channels, one genre which has witnessed rapid growth over the years is English entertainment. There was a time when several popular English language programmes were dubbed in Hindi and aired on Hindi entertainment channels at unpopular hours. Today, the audience for English entertainment has matured a lot, particularly urban youth who is quite interested in TV programmes produced abroad especially in the US. The American media houses too have identified the huge potential of market in India and are bringing their channels to Indian television in tie-ups with local media companies.

Recently, drama-based English general entertainment has gained quite a popularity in India. Colors, which is a leading Hindi general entertainment channel has started a sister channel by the name of Colors Infinity to cater to the lovers of English drama. Besides TV shows, the youth of India can now watch movies from across the world as well on different English channels on Indian television.

A classic genre of entertainment which never loses popularity is English music. When MTV started its business in India, it stopped airing English music altogether and embraced Bollywood as the prime genre. To compensate for the same, VH1 was brought to Indian TV screens. It is the go-to spot for Indian youth interested in world music, pop culture and lifestyle news.

Another genre that is actively marketed by American television media companies in Indian market is comedy. English comedy, which is generally based on stand-up sketches and gags, is slowly gaining popularity among Indian viewers. Despite the cultural differences between the Indian and American societies, Indians have started enjoying American sitcoms as well as comedy shows broadcasted on Comedy Central.

Music and Adventure at MTV Xtreme

Television in India is no longer synonymous with the same old monotony that it used to be a couple of years back. The changing face of television and entertainment has brought about colossal innovations. While in the olden times, entertainment was limited to the idiot box, the modern times are seeing entertainment companies being more interactive with the youth of the country through internet. Viewers no longer have to find themselves glued to their television sets to remain entertained.

One of the biggest and strongest ways to make entertainment more interesting is to make it interactive and fun for target audiences. Service providers like Entertainment Network India are now taking their shows outside the realms of TV with the help of festivals and live shows. Newer and more innovative shows and events are planned each year so that the youth can indulge in some fun in an active way. It is evident that the young crowd no longer wants to remain couch potatoes, and the only way for them to get the much-needed break is by engaging in activities that they enjoy.

Among a lot of different festivals and shows, one of the most innovative initiatives comes in the form of MTV Xtreme. This is a festival that is held by MTV to ensure that they are able to attract audiences with what they enjoy the most – music and adventure. Participants of the festival will find themselves in the midst of some adrenalin-pumping fun, and enjoy good music while they are at it. This is truly a one-of-its-kind festival, which gives a much-needed break to the hustling youth of the country.

Comedy is another genre of entertainment that is highly preferred by the youth of modern times. In times when people are constantly stressed about work and responsibilities, it is because of initiatives such as Comedy Central Chuckle Festival that people get a chance to relax and unwind. This is a festival that helps you in creating a funny day in your life, without having to do much on your own.

Besides providing entertainment, the television channel service providers also make an effort to bring out the talents in their audiences. By way of programs such as Emerge, it is ensured that everyone gets an equal opportunity to showcase talents and skills that are otherwise difficult to portray in front of the world. It is because of such innovative initiatives that entertainment scene is rapidly changing.

Why you need Rishtey to refresh happy memories?

Television has been an integral part of the Indian entertainment scene since forever now. There have been iconic programs on Indian television that have become legendary because of their content and popularity. While television has become a common part of life in the modern times, you can still find channels and programs that appeal to the mind and soul of the viewers. While there may be people who have weaned off TV, it can never completely lose its ground.

One of the biggest means of mass entertainment in India still happens to be television. Hindi programs and channels find as much demand and popularity as they did at the advent of popular channels in India. However, there has been a huge shift in the kind of programs that the modern viewers demand. Genres such as reality TV, thriller, etc. have become more popular than drama among young audiences.

With the help of channels such as Colors Viacom 18, viewers are able to get the best televised content in varied formats. Right from conventional saas-bahu shows and serials to reality TV, you can find it all on this channel. While it is true that the content for TV is created based on the demand, the real credit goes to channel service providers for looking out for their patrons.

While there is a demand for modern shows and fresh formats among the millennials, the demand for the conventional is also constant. There are people who still find interest in the shows that were popular a couple of years back. It is owing to this demand by viewers for older shows that channels like Rishtey have been launched. Audiences can constantly remain connected with memories of their favorite shows with the help of such channels that provide re-runs.

In order to satisfy the entertainment needs of cinema lovers, there are channels like Rishtey Cineplex as well. This channel helps in bringing cinematic excellence to the lovers of Bollywood. By way of television and different channels, it is made sure that different entertainment requirements are easily fulfilled. TV is a medium for fun, entertainment and information; the modern channels ensure that all of it is served to the viewers in a creative and innovative manner.

Vote for your Favorite for Nickelodeon Kids’ Choice Awards

TV, as you knew it, is no longer the same. The modern television channels do not want its viewers to be mute spectators anymore. There are a number of initiatives and programs taken up by entertainment providers to make sure that viewers remain an integral part of the shows that are broadcast on their channels. Right from awards to festivals and competitions, everything is planned with the audience in the center. The time has now come when television viewers are not just viewers, but also active participants in everything that the channels do.

One, among the many examples of the inclusive nature of popular shows and channels, is the way in which audiences are involved in award shows. A lot of awards are planned in such a way that the audiences get a major say in who gets to take the trophy home. Popular polls are rolled out, and complete transparency is maintained to ensure that the results are decided by viewers. Shows such as Nickelodeon Kids’Choice Awards have been excellent examples of how even children are made active participants in the planning of television shows.

Popular channels and entertainment providers are also making sure that viewers get enough chance to enjoy their favorite show or music while they are on the go. In the modern times, entertainment is no longer restricted to the TV, channel partners are bringing entertainment out in the open. There cannot be a better example of live entertainment than VH1 Supersonic. This is a music and entertainment festival, which aims to expose Indian audiences to international musicians. The festival is planned in a way that it becomes a huge party for anyone who decides to be a part of it.

Those who think comedy is their thing do not have to feel left out. Channels and entertainment service providers understand the popularity of stand-up comedy in today’s time. Events such as the Comedy Central Chuckle Festival are testimony to initiatives that are taken by channels in the direction of live comedy entertainment. At this festival, not only do audiences get to watch new comedians, but young and talented aspirants get an excellent platform to showcase themselves as well.

Entertainment in India is truly transforming and the audiences are an active part of this change.

How English Entertainment is Thriving in India?

We live in times when distances among people and countries have grown shorter; courtesy TV and internet. Gone are the days when people just dreamt of watching a show that was aired in the West and not in India. Indian audiences are now being catered to by a lot of western entertainment companies; all thanks to the changing face of broadcasting services in the country.

It is because of the initiatives of modern entertainment brands that a host of different TV channels and shows are now available to Indian viewers. One of the biggest demands of Indian audiences is to have uninterrupted access to international music. While in older times, people would wait for the release of international albums or web torrents for their share of music, the modern audiences have channels like VH1 to the rescue. It is now possible for audiences to listen to world music with just the touch of a button on your remote control.

If your tastes and preferences in television are purely entertainment-based and you want to feel completely relaxed while watching TV, you do not have to settle with shows that may not be your type. Indian viewers can now watch different kinds of light-hearted shows along with the rest of the world on channels like Comedy Central. This is a channel that brings comedy shows from around the world to your TV screens and ensures that you do not miss out on anything.

A lot of people also like to make sure that their entertainment avenues are diverse and include all sorts of emotions. With the help of channels such as Colors Infinity, you can now watch a number of Drama, Thriller, Action and other TV series in the English language. The modern channels leave no stone unturned in catering to your varied entertainment needs.

With English education and tourism becoming popular over the years, more and more young audiences crave for quality English entertainment. This is a need that is taken quite seriously by modern service providers and resulted in a plethora of channels that bring the best entertainment shows from around the world right into your homes. Indian television is experiencing a real change because of the needs that the modern viewers are expressing

Listen to International Music on VH1

We live in times when distances among people and countries have grown shorter; courtesy TV and internet. Gone are the days when people just dreamt of watching a show that was aired in the West and not in India. Indian audiences are now being catered to by a lot of western entertainment companies; all thanks to the changing face of broadcasting services in the country. 

It is because of the initiatives of modern entertainment brands that a host of different TV channels and shows are now available to Indian viewers. One of the biggest demands of Indian audiences is to have uninterrupted access to international music. While in older times, people would wait for the release of international albums or web torrents for their share of music, the modern audiences have channels like VH1 to the rescue. It is now possible for audiences to listen to world music with just the touch of a button on your remote control.

If your tastes and preferences in television are purely entertainment-based and you want to feel completely relaxed while watching TV, you do not have to settle with shows that may not be your type. Indian viewers can now watch different kinds of light-hearted shows along with the rest of the world on channels like Comedy Central. This is a channel that brings comedy shows from around the world to your TV screens and ensures that you do not miss out on anything.

A lot of people also like to make sure that their entertainment avenues are diverse and include all sorts of emotions. With the help of channels such as Colors Infinity, you can now watch a number of Drama, Thriller, Action and other TV series in the English language. The modern channels leave no stone unturned in catering to your varied entertainment needs.

With English education and tourism becoming popular over the years, more and more young audiences crave for quality English entertainment. This is a need that is taken quite seriously by modern service providers and resulted in a plethora of channels that bring the best entertainment shows from around the world right into your homes. Indian television is experiencing a real change because of the needs that the modern viewers are expressing.